“JDI Dating used fake profiles to make people think they were hearing from real love interests and to trick them into upgrading to paid memberships,” said Jessica Rich, Director of the FTC’s Bureau of Consumer Protection.
“Adding insult to injury, users were charged automatically to renew their subscriptions – often without their consent.” According to a complaint filed by the FTC, JDI Dating and William Mark Thomas operate a worldwide dating service via 18 websites, including cupidswand.com, and
Deceptive behavior is common in online dating because personal profiles can be easily manipulated.
This study conducts two experiments to examine contradictory deceptive behavior in online dating.
Although users are suspicious of the authenticity of beautiful or handsome daters’ photographs, the results of Experiment 2 showed that people still employ higher levels of deception in self-presentations toward daters with highly attractive photographs to increase their possibilities of securing a date with those daters.
However, users were unable to respond to these messages without upgrading to a paid membership.
Membership plans cost from to per month, with subscriptions generally ranging from one to 12 months.
I was very impressed, however I played hard to get. Every time he kept begging me to come to Colorado and I kept saying no. Remember that someone cannot see that you are joking about certain subjects (as there is no way to show emotion and emot-icons don’t do the trick) and that people from different places have different meanings for different words.
Imagine, Polly, running willy nilly to Colorado for some man she has never met in person. As time went on, I realized that it made him only try harder when I said no. After the first 3 months of actual live phone chat, he explained to me that he does not really own a bar. He lived with his parents (not a big deal) but he was 35 and his parents restricted his phone use and grounded him (still). That being said, watch what you say to whom, and remember not to take anything from someone you meet this way, that you would not take from someone you meet in your daily life. I enjoyed my time with this man, but it came to an end.