You Tube announced a new feature today aimed at helping creators make money while connecting with their fans during a live stream: Super Chat.
The addition is reminiscent of streaming site Twitch’s Cheering feature, which allow viewers to pay real money in order to have their messages stand out in the chat stream through the use of emotes (animated icons.) In You Tube’s case, fans instead are able to highlight their message in a bright color, and have their comment pinned on the stream.
NETbilling is integrated for fast and easy plug-and-play use for accepting payments for On Demand content purchasing.
Site operators can use NETBilling to process payments for online streaming video rentals, pay per view and pay per download transactions with buy-now buttons and/or shopping cart purchase options to support multiple content sale site formats and business models.
This API will replace the Fan Funding API, which will be shut down.
The launch follows a number of changes for You Tube aimed at bettering the experience for creators and viewers alike.
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